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I guess it is my age ....

Posted by: jdm 04:06 pm EST 12/06/13
In reply to: Bottom line from Playbill: "The Sound of Music Live! Is Ratings Smash for NBC" - MikeR 11:28 am EST 12/06/13

and the fact that there are hundreds of channels now. But I have to suppress wonderment that this size audience and ratings are considered good. Growing up, "special event programming" - like the MASH finale, or Roots - would get 70 million, sometimes 120 million viewers. And the U.S. population was maybe 100 million or so less. When I was at an ad agency, ratings like this would be dismal. :-)

Again, I DO know the situation is different these days, the "new normal" .

But importantly, I do hope something like this could be an annual thing.

Jim


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when was the last time a network was number 1 for the whole night

Posted by: dramedy 07:07 pm EST 12/06/13
In reply to: I guess it is my age .... - jdm 04:06 pm EST 12/06/13

that wasn't a sporting event (Superbowl of course would keep an audience). usually it shifts between the networks depending on the show and NBC has typically been in last place in the last few years in many time slots. As an ad agency perspective, i guess the numbers don't do much since the ads were sold before the broadcast. i'm guessing it will help next time they do this since they can use these stats to sell ads at higher rate. it's amazing that it cost $9M for one night--that's the cost of mounting a revival on broadway.


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Ummm...

Posted by: MockingbirdGirl 07:17 pm EST 12/06/13
In reply to: when was the last time a network was number 1 for the whole night - dramedy 07:07 pm EST 12/06/13

when was the last time a network was number 1 for the whole night that wasn't a sporting event (Superbowl of course would keep an audience)

In the demo, that would be Tuesday, when NBC aired Biggest Loser, The Voice and Chicago Fire at 8, 9 and 10. And in total viewership, it would be Monday, when they aired 2 hours of The Voice followed by The Blacklist! :-D

A more interesting question is whether NBC will be a bit more daring and repeat the experiment during a 'sweeps' month. They seem to have consciously avoided doing so this time by airing SOM the week after it ended.


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Yes, you are old.

Posted by: KingSpeed 05:40 pm EST 12/06/13
In reply to: I guess it is my age .... - jdm 04:06 pm EST 12/06/13

This is a huge hit. In your day, there was no DVD, cable, DVR , or internet. Only three channels and not much else to do. The MASH finale wouldn't grab that big of an audience today. To put SoM into perspective, Smash couldn't grab an audience of 2 million in the end and the Tonys barely get 7 million. This is a huge huge it.


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re: Maybe not so old.

Posted by: keikekaze 09:00 pm EST 12/06/13
In reply to: Yes, you are old. - KingSpeed 05:40 pm EST 12/06/13

This is a huge huge it.

This (18 or 19 million viewers) may be a huge hit by the recent standards of Broadway on TV, but otherwise, even by recent standards, it's not that remarkable. American Idol and Dancing With the Stars


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re: Maybe not so old.

Posted by: keikekaze 09:06 pm EST 12/06/13
In reply to: re: Maybe not so old. - keikekaze 09:00 pm EST 12/06/13

Another one of my posts that mysteriously disappears halfway through. I don't know why that keeps happening.

Anyway, the mysteriously vanished remainder read, ". . . American Idol and Dancing With the Stars regularly drew bigger audiences at their recent peaks, and they didn't cost $9 million per episode. The Sound of Music did okay; it didn't tank. It was a respectable ratings performance for 2013. To say more than that, I think, is to get a bit carried away."


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re: Maybe not so old.

Posted by: Ann 11:21 pm EST 12/06/13
In reply to: re: Maybe not so old. - keikekaze 09:06 pm EST 12/06/13

Since you're including italics tags, I'm guessing you probably didn't correctly complete the tag after Dancing With the Stars. If you leave off one angle bracket, that will wipe out everything after because the tag was never completed.


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re: Maybe not so old.

Posted by: keikekaze 05:18 pm EST 12/07/13
In reply to: re: Maybe not so old. - Ann 11:21 pm EST 12/06/13

Thanks, Ann. That's probably what happened. I had thought that if I didn't close italics properly, the remainder of the post would just come out all in italics (which has also happened from time to time) rather than disappearing completely. I'll be more careful now.


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re: Maybe not so old.

Posted by: Ann 12:11 am EST 12/08/13
In reply to: re: Maybe not so old. - keikekaze 05:18 pm EST 12/07/13

The all italics will happen if a complete pair of brackets are present, but what's inside isn't right (like putting the slash after the i).


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re: I guess it is my age ....

Posted by: MikeR 04:27 pm EST 12/06/13
In reply to: I guess it is my age .... - jdm 04:06 pm EST 12/06/13

You can't compare these things to a time when most people only had three channels to choose from.

How long ago were you at an ad agency?

I guarantee you the suits at NBC are doing the happy dance today.


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re: I guess it is my age ....

Posted by: jdm 04:45 pm EST 12/06/13
In reply to: re: I guess it is my age .... - MikeR 04:27 pm EST 12/06/13

Well like I said, I know it is a different world now.

And I was at an ad agency '79 - '82. I was the FIRST person at my agency to recommend advertising on a cable channel!

But what is still great about this is one showing reaches more people than a year of performances on B'way. Of course, it's nothing like a live (really live) Broadway show.

Jim


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re: I guess it is my age ....

Posted by: AlanScott 04:17 pm EST 12/06/13
In reply to: I guess it is my age .... - jdm 04:06 pm EST 12/06/13

Yes, it is odd to me as well that an audience of 20 million is considered a big hit, but things have changed.

The last episode of Mash was in 1983. The population of the United States in the 1980 was 226 million.


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