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when was the last time a network was number 1 for the whole night

Posted by:	dramedy 07:07 pm EST 12/06/13
In reply to:	I guess it is my age .... - jdm 04:06 pm EST 12/06/13

that wasn't a sporting event (Superbowl of course would keep an audience). usually it shifts between the networks depending on the show and NBC has typically been in last place in the last few years in many time slots. As an ad agency perspective, i guess the numbers don't do much since the ads were sold before the broadcast. i'm guessing it will help next time they do this since they can use these stats to sell ads at higher rate. it's amazing that it cost $9M for one night--that's the cost of mounting a revival on broadway.

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Ummm...

Posted by:	MockingbirdGirl 07:17 pm EST 12/06/13
In reply to:	when was the last time a network was number 1 for the whole night - dramedy 07:07 pm EST 12/06/13

when was the last time a network was number 1 for the whole night that wasn't a sporting event (Superbowl of course would keep an audience) In the demo, that would be Tuesday, when NBC aired Biggest Loser, The Voice and Chicago Fire at 8, 9 and 10. And in total viewership, it would be Monday, when they aired 2 hours of The Voice followed by The Blacklist! :-D A more interesting question is whether NBC will be a bit more daring and repeat the experiment during a 'sweeps' month. They seem to have consciously avoided doing so this time by airing SOM the week after it ended.

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