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re: Daily Beast: Is Broadway Brain-Dead?

Posted by: ryhog 10:33 am EDT 03/18/14
In reply to: re: Daily Beast: Is Broadway Brain-Dead? - Kimmelhisway 02:00 am EDT 03/18/14

I think it is fair to say that the branding is the fulcrum of these enterprises. That's not all that surprising in the extreme cases where the film folks are actively engaged in the stage show (Disney obviously being the ne plus ultra) but it seems to be standard even in the cases where the studio wasn't really active in the process (e.g., Bridges). And it is also fair, I think, to say that had it been thus when My Fair Lady was written, it would be Pygmalion the Musical.


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