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re: But as noted, they did NOT market their star. Thus, the baffling chain of decisions.
Posted by: Delvino 10:24 am EDT 08/07/17
In reply to: re: But as noted, they did NOT market their star. Thus, the baffling chain of decisions. - Ann 10:02 am EDT 08/07/17

"(Does a Mame situation still apply in this day and age?)"

Maybe we're talking in circles here, when we talk about efforts to view "Comet..." as a brand in and of itself ("Rent" "Spring Awakening") vs. a show that needs box office talent attached -- on B'way -- to succeed. To answer the "Mame" question, let's see how well "Dolly" works in the winter of 2018.
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