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| 75 million souls | |
| Posted by: ryhog 08:32 pm EST 01/19/18 | |
| In reply to: spoken like a true non-millennial - Chazwaza 12:00 pm EST 01/19/18 | |
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| The bottom line, and the unmitigated truth, is that painting all or even a lot of millennials as a monolith is preposterous. Yes there are billionaires, millionaires, comfortables and those diving into trash cans for meals among the 75 million. (And that's in the U.S., btw.) As a stereotype, it ranks up there with the worst. There are enough millennials in or visiting NYC to keep Spongebob, Dolly or any other show afloat. But the thing folks don't like to confront is that you can't make people go see a show they don't want to see. We do this, less grandly, all the time, and it is no less silly. |
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| it's all about marketing | |
| Posted by: Chazwaza 09:27 pm EST 01/19/18 | |
| In reply to: 75 million souls - ryhog 08:32 pm EST 01/19/18 | |
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| Especially with this show I think. Usually when you take a beloved (by some... i have never seen a full episode, but have nothing against it) property and say "it's now a BROADWAY MUSICAL", most people who aren't big broadway fans are hesitant at best or fully assume it will get the "broadway treatment" which to them means making it corny and lame and MUUUUSICCAAAAALLLL. Jazz hands, blag blah musicals/gay cliches, etc. They need to make it clear that it's smart and fun and in the right hands (if it is, or just convince people of that). Their biggest obstacle selling tickets I think is getting over the mountain that is the eye-roll when someone hears the title and that it's a musical. Or assuming it's going to be very much for children and they don't have children. |
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| re: it's all about marketing | |
| Posted by: ryhog 09:53 pm EST 01/19/18 | |
| In reply to: it's all about marketing - Chazwaza 09:27 pm EST 01/19/18 | |
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| agreed. They have/had challenges from all directions lol. Marketing is almost always critical, but in this case you have a lot of people to convince that the show is not what they think it is. (Honestly, for me, it IS what I thought it would be, but I probably fall out of all of the targets.) | |
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