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New York Premiere of IKEA Musical
Posted by: Official_Press_Release 09:27 am EDT 03/29/18

A Festival of New Scandinavian Theater

FREE MUSICAL READING
5.00 pm Sunday April 8th
SUGGESTED DONATION $20

INGVAR!
A Furniture Musical Saga

Playwrights/Composors: Erik Gedeon & Klas Abrahamsson
Translator: Ann Henning Jocelyn
Musical Director: Micah Young
Director: Alicia House

SEATING IS LIMITED, SO RESERVE YOUR SEAT TODAY!

A PART OF NORDIC STAGE
PRESENTED BY SATC IN COLLABORATION WITH THE BERGMAN STUDIO &
DRAMATEN/THE ROYAL DRAMATIC THEATRE IN SWEDEN

The Studio Theatre at Theatre Row
410 West 42nd Street, New York City

Nordic Stage's goal is to highlight the diversity of work being produced in Scandinavia today, featuring plays with a variety of genres, styles and subject matter.

Ingvar! A Musical Furniture Saga is a highly original, humorous tribute to “the good capitalist”, personified by the late Ingvar Kamprad, founder of IKEA, and his ambition “to furnish the homes of ordinary Swedes”. Starting out with another catastrophic afternoon at the Stock Exchange: Brokers despair over their many losses and the uncertain future of the capitalist system. In their desperate search for hope in the world and the economic system, they recall the one good exception: IKEA and Mr. Kamprad. With gradually increasing enthusiasm, their collective recollections follow his success story, from impoverished childhood to a globally successful businessman.
Link SEE THE FULL PROGRAM FOR NORDIC STAGE AND RESERVE YOUR SEATS
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re: New York Premiere of IKEA Musical
Posted by: WaymanWong 02:27 pm EDT 03/29/18
In reply to: New York Premiere of IKEA Musical - Official_Press_Release 09:27 am EDT 03/29/18

''IKEA, I just built a brand named IKEA, and suddenly that name will never be the same to me ...''
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re: New York Premiere of IKEA Musical
Last Edit: singleticket 01:36 pm EDT 03/29/18
Posted by: singleticket 01:33 pm EDT 03/29/18
In reply to: New York Premiere of IKEA Musical - Official_Press_Release 09:27 am EDT 03/29/18

With gradually increasing enthusiasm, their collective recollections follow his success story, from impoverished childhood to a globally successful businessman.

I hope there's a bit of a dip in the enthusiasm when the musical recounts young Ingvar's membership in Sweden's Nazi party.
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Bring your allen wrench! (nm)
Posted by: TheHarveyBoy 01:13 pm EDT 03/29/18
In reply to: New York Premiere of IKEA Musical - Official_Press_Release 09:27 am EDT 03/29/18

tee hee
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