| re: Which two? | |
| Posted by: ryhog 10:43 am EDT 04/05/20 | |
| In reply to: re: Which two? - Ann 08:08 am EDT 04/05/20 | |
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| However much Crosby may have represented an attitude at the time he said that, that horse has left the stable. Streaming is by far the revenue leader for musicians and writers today even though they have very reasonable gripes about their fair share. The big difference of course is timing: you buy the CD of a musical and the artists get paid. If you bought it in 1990 and still listen to it, the artist gets no royalty. You stream it, and there is an ongoing and of course much smaller revenue stream every single time you do so. There are a lot of people who would never buy a CD who will listen to the album on streaming so that is a new source of revenue. Musical theatre albums have slightly different listening characteristics and this presumably alters the equation some. There is, in general, a loss of listening for pop music owing to the fact that people hear a SONG and then stream it whereas album sales pay artists (upfront) for songs that the listener may listen to once if at all. (There is a footnote one could write here on 45s, for those of a certain age.) Now the difference with musical theatre is that people are much more likely to actually listen to an entire album (over and over :-) ) and thus the artists get paid streaming revenue for each track. Moreover, on average, cast recordings have many more tracks. Another difference of course is that few if any best selling MT albums are anywhere near the level of major recording artists. There is not a musical theatre artist alive who would not trade their Spoify check for David Crosby's. :-) |
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