| I have often been amazed at the amount of advertising Rudin has placed in the New York Times. Mega-hit shows like HELLO DOLLY, and BOOK OF MORMON in its prime, would consistently place full-page (or larger) full-color ads in the Times when there were barely any tickets available to purchase. Shows that were clearly unsuccessful would still place numerous large ads and I would wonder how they were being paid for. Now I know; they weren't! |
