Threaded Order Chronological Order
| re: Marketing | |
| Posted by: Singapore/Fling 03:57 pm EDT 08/22/20 | |
| In reply to: re: Marketing - KingSpeed 12:40 pm EDT 08/22/20 | |
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| Dude, you spent the past half year swearing up and down that this would never happen, and taunting ryhog on unrelated threads for saying it would happen, and now that it's happening your response isn't to apologize, or at least eat some crow, but to double down on your denialism? SMDH | |
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| re: Marketing | |
| Last Edit: KingSpeed 05:59 pm EDT 08/22/20 | |
| Posted by: KingSpeed 05:57 pm EDT 08/22/20 | |
| In reply to: re: Marketing - Singapore/Fling 03:57 pm EDT 08/22/20 | |
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| I never swore up and down that it would never happen. I said there was no reason to do it and that there was nothing to market. I still think it has nothing to do with marketing. It’s a chance to offer closure and recognition for the partial season. Most of the honored shows probably won’t return if/when Broadway returns next year. Also- I doubt enough people will watch these awards for it to have any impact. It’s just a chance to give someone like Danny Burstein a Tony Award and I’m all for that. | |
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| re: Marketing | |
| Posted by: ryhog 06:51 pm EDT 08/22/20 | |
| In reply to: re: Marketing - KingSpeed 05:57 pm EDT 08/22/20 | |
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| First of all, I have no recollection of what you have posted in the past. S/F apparently has a memory that can run circles around mine. :-) TBH with few exceptions I tend to pay attention to what is said, not who said it. I'm a little unclear on what you are saying now. Do you seriously think that producers are spending millions of dollars on these two shows (this one and the NBC) for closure or to give Danny Burstein or some other actor a trophy? The notion that "it has nothing to do with marketing" is both factually incorrect and painfully naive. So I am wondering if that's really what you meant or were you perhaps simply saying that you think they are wasting the money by marketing shows that (you don't think) will come back (or have some other life). That is something I would not agree with, but it is not an unreasonable argument. The "nothing" that is being marketed by all this has several components. First, folks think they can raise the future profile of their shows. Second, they think they can monetize awards if they win them. (And in this regard note that a later combined awards for '19-'21 would translate into half as many awards, and if there is one thing we know about people, it is that they love winning awards.) Third, there is the matter of the broader brand, i.e., Live Broadway. Folks are scared shitless that all of this online stuff is helping people forget why they ever paid hundreds of dollars to sit in cramped seats to watch shows. I guarantee you that you will hear that sales pitch on these shows. I know we debate this "effect" here (and maybe you are a part of that too, I don't recall), but there is no debate that there are many producers and landlords who think this is cause for concern. |
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| Sales pitch for what? | |
| Posted by: KingSpeed 11:54 pm EDT 08/22/20 | |
| In reply to: re: Marketing - ryhog 06:51 pm EDT 08/22/20 | |
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| There is nothing to pitch? There is no live theater and won't be for a long time. How does a digital zoom-like awards show get people excited about seeing live theater? | |
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| re: Marketing | |
| Posted by: MockingbirdGirl 06:31 pm EDT 08/22/20 | |
| In reply to: re: Marketing - KingSpeed 05:57 pm EDT 08/22/20 | |
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| I never swore up and down that it would never happen. "No one is starving for a primetime clip show with pre-filmed B-roll from 'Six' and 'Moulin Rouge.' As I said in another post, they will be showing popular movies on Sunday nights. Not the Tonys." |
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| And I was right! | |
| Posted by: KingSpeed 11:50 pm EDT 08/22/20 | |
| In reply to: re: Marketing - MockingbirdGirl 06:31 pm EDT 08/22/20 | |
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| They showed Grease Sing Along instead of the Tonys. There will not be a primetime Tony awards show. There will be a digtal "broadcast" on an unknown platform. Is anyone starving for that? | |
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