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| "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: champagnesalesman 11:17 pm EST 12/28/21 | |
| In reply to: re: perhaps the producers should offer half price tickets for these "extra rehearsals" ... or even just normal non-star bway prices - KingSpeed 05:38 pm EST 12/28/21 | |
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| As late as the 80's...not sure when it stopped...it was a way to get people to see musicals still working their kinks out...I agree many ignorant tourists don't even know the difference or that previews mean "not yet reviewed". Back then shows changed alot in previews but nowadays many shows seem to be frozen and unchanged from multiple workshops to opening night | |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: Chazwaza 11:29 pm EST 12/28/21 | |
| In reply to: "LOW PRICE PREVIEWS" used to be the norm back in the day - champagnesalesman 11:17 pm EST 12/28/21 | |
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| And, most importantly, even if they DO understand what "preview" means... many people don't have an option. They can see it when they can see it, either for when they're in town/when it's running (previews or not), or their life schedule. If it happens to be a "preview", ah well... hopefully it represents the show that will open well, because it's the one and only time the vast majority of the audience seeing it in previews will get to see it... and I'd bet the vast majority of people seeing it in previews aren't picking those dates because they want to see it as a work in progress (or final stages of progress) and intend to see it again after opening. I think they started charging full price for previews because they can get away with it. |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: KingSpeed 03:29 am EST 12/30/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - Chazwaza 11:29 pm EST 12/28/21 | |
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| Many people don’t have an option? What on earth are you talking about? | |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: Chazwaza 04:08 am EST 12/30/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - KingSpeed 03:29 am EST 12/30/21 | |
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| Truly, I don't know what you don't understand. | |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: sirpupnyc 11:51 pm EST 12/28/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - Chazwaza 11:29 pm EST 12/28/21 | |
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| Producers would probably also argue that it doesn't cost them any less to put on a preview than a post-opening performance. (But still, charging less for an unfinished product makes sense.) There are probably difficulties of perception and word of mouth. They don't want preview audiences to feel they're getting an inferior experience. And if it's cheaper, it must be, right? Maybe bargain-hunters are more likely to talk down a bad preview. Certainly no show wants to undercut its arrival as the greatest thing ever from day one. Theatre people would understand the nuance, but we're not the majority of ticket buyers. (And we do love both a bargain and talking about what we saw.) The way to go would be to just do it and not call attention to it, and what producer (or press/marketing/ad agency) could manage to keep their mouth shut like that? |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: KingSpeed 03:32 am EST 12/30/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - sirpupnyc 11:51 pm EST 12/28/21 | |
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| The majority of theatergoers know how it works because the majority of them go to theater all the time. Us fans at ATC aren’t special. | |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: ryhog 12:19 am EST 12/29/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - sirpupnyc 11:51 pm EST 12/28/21 | |
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| following up on what I wrote above, it is important to understand that many previews ARE discounted, often quite substantially (not to mention TKTS, TDF, paper, etc.) But if people want to pay extraordinary amounts to see Hugh, that's on them, no? And as I said, the prices for the understudy shows will come a tumblin' down. | |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: KingSpeed 03:33 am EST 12/30/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - ryhog 12:19 am EST 12/29/21 | |
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| I was going to say that too. There are tons of discounts when a show starts previews. | |
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| re: "LOW PRICE PREVIEWS" used to be the norm back in the day | |
| Posted by: champagnesalesman 11:47 pm EST 12/28/21 | |
| In reply to: re: "LOW PRICE PREVIEWS" used to be the norm back in the day - Chazwaza 11:29 pm EST 12/28/21 | |
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| I think alot more locals attended theatre regularly back then before it became mostly tourists with bad taste and big pockets..and you are SO right...they aren't choosing to see MUSIC MAN two months before opening...it's cause they are here now. I wonder if Sutton does play opposite the understudy for 4 shows will that mean less refunds? I believe a fair amt of people stayed to see Linda Mugelston do the one perf Midler missed in DOLLY...but then I think they were already there and it was too late to see anything else | |
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