| 3 month runs for musicals will never happen |
| Posted by: dramedy 01:42 pm EDT 06/19/22 |
| In reply to: Their pre-pandemic prospects. - portenopete 11:42 am EDT 06/19/22 |
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It costs $8-12m for a small musical. I think sing street is $11m. There is no way to recoup that in 3 months even sold out run. Plays barely do it and they cost $3-6m with a lot lower weekly costs.
I think a year might work. There are shows like promises promises, boy from oz and maybe music man that are built around stars for one year contract to recoup and close. Hello dolly kind of did that. Bette milder returned and show closed without stunt casting—but part of that was Scott rudin wanting to put mockingbird in the shubert. And most hot ticket musicals do recoup within a year. And if a show doesn’t recoup in the first year it’s almost unlikely that it ever will. There are exceptions like revival of 42nd street that took almost 4 years. Revivals seem to be built around a one year model. I think most new musicals are expected to run 3-5 years like Hansen and come from away. |
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