I've been following Broadway shows since 1954. It was very common for theatre columnists in the print media to report whenever a show recouped or if it didn't. Shows were almost always labeled as either hits or flops.
However, it was also very common for a play or musical that was popular but not necessarily a blockbuster to run for 300 to 500 performances, close on Broadway without recouping, go on a national tour, and then recoup on the road. That seemed to change around 1988. |
